JOHN DWYER
Free 60-Min. Online Club Marketing Workshop
A Brand New, Exciting Way To Turbocharge Your Rewards Program!
Free 60-Min. Online Club Marketing Workshop
A Brand New, Exciting Way To Turbocharge Your Rewards Program!
JOHN DWYER
Linda Joannides
THANK YOU FOR REGISTERING - SO WHAT'S NEXT?
In the next 5 minutes, you’ll receive an email confirmation the details of how to join our FREE MARKETING WORKSHOP!
Join Linda and John “live” at 12 noon Sydney time Thursday 16 March
(That’s 11 am Queensland time)
STOP OFFERING MEMBERS THE SAME OLD REWARDS THAT EVERY OTHER CLUB DOES.
GIVE YOUR MEMBERS A FREE HOLIDAY WORTH UP TO $1,000… BUT COSTS YOU LESS THAN $50.
In this 60 minute free Zoom Online Workshop, you’ll discover why holidays are the most insanely powerful “member retention tool” the industry has ever seen.
(And why now, after all the Covid restrictions, a complimentary holiday is the hottest Adult Happy Meal Toy on the planet!)
INJECT REAL “SURPRISE & DELIGHT” INTO YOUR LOYALTY PROGRAM WITH A “LUXURY 4 STAR HOLIDAY REWARD!”
Offer an incredible holiday up to 7 nights (valued up to $1,000) to every member who earns a designated points tally!
We’re talking about holidays to idyllic destinations like the Gold Coast, Cairns, Brisbane, Melbourne, Sydney, New Zealand, Fiji, Bali & Thailand – all 4 Star Tripadvisor rated resorts & hotels!
We can offer this jaw-dropping deal because we get access to “unsold” hotel rooms.
Hence why we can offer you the 4 Star Family Holidays for less than $50 each!
Discover This Reward Program Formula From 2 Marketing Experts
Your hosts for this live webinar are John Dwyer and Linda Joannides.
John Dwyer
Renowned “marketing genius” when it comes to devising “incentive/reward programs”.
His “Free Holiday” incentive program with Jerry Seinfeld is folklore!
Linda Joannides
Expert marketing advisor to the hotel & club industries.
Linda is at the forefront of innovative strategies to boost “loyalty” with patrons.
John is widely regarded as THE KING of “incentive-based marketing” globally, a marketing maverick who specialises in showing businesses how to build “loyalty” through the right incentives.
John has been the “go-to guy” for big guns like Rupert Murdoch’s News Ltd, KFC, 7 Eleven, Warner Bros, Westfield & more – when they want “top-shelf advice” for INCENTIVES that can keep customers “sticky” & skyrocket revenue for them.
He’s also the guy who Jerry Seinfeld trusted with his latest ad campaign….more about that below.
On this webinar, John & Linda will be pulling back the curtain on this unique “system” for choosing the right incentive for your Club Rewards Program.
John’s “hospitality industry” clients include the big end of town, including the likes of Parramatta Leagues & Panthers.
John will be joined by Linda Joannides, who has been coaching clubs & hotels on “direct-response” marketing strategies for the last 15 years.
Her hotel & club clients have enjoyed incredible results from her mentoring – & when you combine both her skills & John’s – no wonder this new “Holiday Incentive Reward” is being heralded as a “game-changer”.
Linda is a regular keynote presenter at Australian & international Gaming Conventions & teaches clubs & hotels WHAT works & WHAT doesn’t…….& WHY!
So if you’re looking for a “silver bullet” to super-charge your Member Rewards Program, THIS IS ONE WEBINAR you don’t want to miss.
These two marketing specialists have crafted more promotional offers & incentives than probably anyone on the planet!
And you get to tap into their wisdom for 60 mins FREE!
Discover How One Club Had Its Biggest Week Of The Year Just After Launching The “Free Holiday” Incentive!
During this webinar, Linda will showcase the results from other clubs that have used the “holiday incentive” in their Rewards Program.
Get ready to be impressed!
One club specified that members needed to earn 4,000 Reward Points within a time frame to get the holiday – this equated to $20,000 per member in turnover.
Immediately after the launch, this club enjoyed its biggest single week of turnover for the year!
And…….45% of tiered members played above their existing tier!
YOUR CLUB OR HOTEL CAN PROMOTE……”EARN THE POINTS & GET A MASSIVE REWARD!”
Another mid-sized western Sydney club also designated a 4,000 Reward Points tally for a Free Holiday – to combat the grand opening of extensions to a huge competitor down the road.
(A competitor club that ran Car Giveaways & so forth to celebrate their huge opening)
And guess what……this smaller club with the Holiday Incentive “held its own” during this period & hardly noticed any difference in its gaming revenue.
Why? Because its “larger opposition” ran “contests”……whereas the smaller club ran “a guaranteed holiday reward” incentive….chalk n’ cheese.
Both John & Linda will highlight THE HUGE DIFFERENCE between holding a “contest”…..versus running a “guaranteed reward” program (hint – stick with the “guaranteed reward!”).
It’s all about “EARN THE POINTS”…….& DEFINITELY GET THE REWARD……..IN THIS CASE…….A HUGE REWARD…..A LUXURY HOLIDAY!!
Even Seinfeld Thought “A Holiday Incentive” Was A Good Idea!
And let’s not forget that it was John who scored the “marketing coup” of the decade when he convinced Jerry Seinfeld to be spokesman for an Aussie bank’s “FREE VACATION INCENTIVE!”
John produced the Greater Building Society’s home loan campaign – where none other than superstar, Jerry Seinfeld, invited people to “Swap Their Home Loan To The Greater & Get A Free Vacation!”
The “Free Vacation” campaign broke lending records & is folklore in the banking industry – globally!
We’re talking about $15 BILLION of new loans throughout the promotion.
Why? Because The Free Holiday Was “GUARANTEED”…….When Someone Got A Home Loan, They Got A Free Holiday!
No Contests, No Competitions……Consumers “Earned” Their Complimentary Holiday…..Plain & Simple!
And John’s Seinfeld campaign is based on exactly the same Reward Formula we’re recommending for your Club or Hotel.
Your patrons “earn” their Complimentary Holiday by reaching a certain “Points Tally”.
And because of the simplicity of the formula, it’s EASY for everyone to understand – eg: Earn 4,000 Reward Points within a certain timeframe & Get A Free Holiday!
Let your competitor down the road continue with “the contest formula” – YOU can clearly distinguish your club or hotel by offering a “GUARANTEED” huge reward for loyal patronage!
Again, this is one webinar YOU DON’T WANT TO MISS – particularly if you want to “surprise & delight” your members/patrons like never before!
Phone:
07 3622 6413
International:
+61 7 3622 6413
Email:
info@theinstituteofwow.com
ABN 53 161 248 755
